BTSG’s overarching objective is to capture real estate opportunities predominantly in close proximity to - or directly connected with - future or existing mass transit lines to benefit from the “mass transit premium”. Following the Entire Business Transfer of Unicorn Enterprises Company Limited (EBT of UE) to its listed associate company, U City Public Company Limited (U City), BTSG’s direct activities in real estate are now limited to land acquisition and U City is now the designated property development and investment vehicle of BTSG.
U City is a global capital allocator, possessing a geographically and segmentally diversified real estate business. U City is one of Thailand’s leading listed hospitality players with an international hotel and office presence in European countries, Asian and Middle Eastern countries under various ownership models, and a Eurasian hotel management platform with proprietary brands that allows for flexible strategic expansion. A key strategy for U City is its openness to direct or indirect partnerships with leading companies to realise synergies or to access expertise.